For a brighter tomorrow.
Featured Work
Our process drives progress.
Purpose drives everything we do. Nicolai/Fitzgerald is an independent creative studio committed to bringing ideas to life with clarity, intention, and integrity. Our work is built to resonate—sparking connection, shifting perspectives, and making a lasting impact through storytelling, design, and immersive experiences.
Behind it all is a process that grounds big ideas in smart strategy, aligns creativity with clear execution, and turns vision into results.
1/ Alignment
Let’s get to know each other. We want to understand your vision, discuss your goals, and explore how to bring them to life.
2/ Research & Development
Understanding the market is key—who your competitors are, what’s trending, and how to position yourself to stand out and succeed.
3/ Design
We take a cross-platform approach to crafting your visual identity and messaging, ensuring every touchpoint is cohesive and compelling.
4/ Marketing & Advertising
The big reveal—launching your brand with strategic campaigns designed to maximize impact and connect with the right audience.
5/ Ongoing Support
Branding doesn’t stop at launch. We offer continuous management and refinement to keep your brand evolving and exceeding expectations.
Things We Do
Crafting cohesive, purpose-driven identities that leave a lasting impression.
Developing creative campaigns that captivate audiences and drive results.
Bringing ideas to life through immersive, meaningful experiences.
Building engagement through storytelling and dynamic online presence.
Connecting brands with people through authentic interactions and shared values.
Get in Touch
Let's talk.
Our founding team.
Patrick Sims and Shawn McKay are partners in creative impact. Patrick brings deep experience in leading operations, managing cross-functional teams, and executing strategic campaigns that drive results. Shawn offers a keen eye for design and a background in strategic communication, crafting visuals that connect and resonate. At Nicolai Fitzgerald, they merge structure with storytelling—aligning creative direction and design execution to elevate brands with purpose and precision.
Co-Founder - Chief Operations
Patrick Sims
Patrick Sims is a creative operations leader with a sharp strategic mind and a deep passion for elevating brands through thoughtful execution.
Co-Founder - Chief Creative
Shawn McKay
Shawn McKay is a designer and marketing strategist who helps brands stand out with clarity and style.